Superbet // Seja Super
With Superbet, even a simple trip to the bakery can be a super moment.
Featuring brand ambassadors and sports idols Cafú, Thiago Silva, Oscar, and Ferrugem, the campaign showcases the brand's concept: "Be Super."
With a lighthearted and inspiring tone, the campaign depicts the journey of an "ordinary guy" in his everyday life, who ends up having a Super Day from the moment he accesses the Superbet app, enjoying an epic and fun experience.
Executive Creative Director: Daniell Rezende
Art Director: Chico Medeiros
Copywriter: Luana Grybosi
Producer: Kaus
Directors: Los Pibes
Superbet
Lovely
Art Director